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Merch Labs Partners with Brigg Town FC to Expand Club Retail Operations

The Merch Labs is proud to announce its latest partnership with Brigg Town Football Club — unveiling a brand-new online shop and range of official club merchandise, created to give fans and players professional-quality gear while generating funds that can be reinvested directly into the club’s future.

👉 Click here to view Brigg’s new online shop!

This exciting collaboration arrives at a landmark moment for the club, following the recent news that Brigg Town FC has secured a £1.22 million grant from the Football Foundation to transform The EC Surfacing Stadium with a new state-of-the-art 3G pitch and modernised changing facilities.

According to the Lincolnshire FA announcement, the £1,223,134.50 investment marks a transformational moment for both the club and the wider North Lincolnshire football community. The project has been made possible thanks to a collaborative approach involving Brigg Town FC, North Lincolnshire Council, and the UK Shared Prosperity Fund (UKSPF).

“This partnership with Merch Labs comes at the perfect time,” said a Brigg Town spokesperson. “As we invest in the future of our facilities, it’s equally important to invest in our club identity and supporters. The new shop makes that easy — with no cost or admin burden on the club.”


Bringing the Brigg Town Brand to Life

Through the new partnership, The Merch Labs will handle everything from design, production, and fulfilment to online sales and customer support. The result is a fully managed e-commerce solution where every sale directly supports Brigg Town FC — with no setup fees or ongoing costs.

The new online shop will feature leisurewear, matchday essentials, fan merchandise, and accessories, all produced locally — ensuring top-quality garments that proudly represent the Brigg Town FC badge.

“We’re thrilled to be working with Brigg Town FC” said a spokesperson from The Merch Labs. “This partnership combines local production with a professional online experience, helping the club build its brand and generate funds while focusing on what really matters — football.”


Supporting Clubs, Companies, and Brands Nationwide

While Brigg Town FC is the latest club to join the Merch Labs network, the same model is available to sports teams, companies, and community organisations across the UK. Merch Labs offers:

  • Zero setup or running costs
  • Professional online shop setup and management
  • Local print and embroidery fulfilment
  • Profit reinvestment back into the club or organisation

“Whether it’s a football club, a local gym, or a growing brand, our goal is to make merchandise simple, sustainable, and rewarding,” adds Merch Labs.


About Merch Labs

Merch Labs helps clubs, companies, and creators launch professional-quality online merchandise stores — without upfront costs. By managing everything from production to fulfilment, Merch Labs empowers organisations to grow their brand and generate income effortlessly.

To find out more or explore launching your own online shop, visit themerchlabs.com/fulfilment/ or email hello@themerchlabs.com.